2013 was a fantastic year for the German luxury automobile industry with Volkswagen announcing that Audi, Bentley and Porsche, three of its luxury subsidiaries, all posted record sales. The boost in sales came from an opening up of the Eastern markets such as China and India, and the growing number of wealthy individuals in these countries. After such a solid year, it seemed like it would be difficult to top the sales again in 2014, yet so far, this year has been nothing short of a huge success story again for the German manufacturers, albeit this time in the American market.
Porsche has recently released a statement boasting of increased sales figures once again in July claiming 12.8% increase in sales compared to the same period last year in the USA. For its part, in July 2014 Audi saw sales increase in the USA for a record 43rd month in a row, which is certainly not something to be sniffed at. For Porsche, it has been the introduction of the Macan and the Spyder 918 which has seen sales rapidly increase in the USA, while Audi has seen sales rise after the introduction of the Audi A3 Sedan to the US market in April this year.